WOW Story: Pickle Barrel and Large Format Displays
This video case-study has been sponsored by Samsung.
James Alexander, Chief Enthusiasm Office for Canada's Smartest IT interviews Peter Higley, president of Pickle Barrel about the restaurant's adoption of Large Format Displays from Samsung.
Peter speaks to the wow factor of large displays, and how his recognition that 60" screen just don't cut it anymore - ended up filling every seat in the house during sporting events, bringing in new customer demographics, and growing revenue for the Pickle Barrel in Brampton. Peter shares some advice for peers, and talks about his future plans for implementing Samsung's Large Format Displays in other restaurants.